OTEAM Recruitment 2019
IUPUI–Office of Communications and Digital Strategy
Case Study
As part of my work with the IUPUI–Office of Communications and Digital Strategy, the task was to put together both print and digital signage to recruit students to take part in the OTEAM, an undergraduate student leadership group dedicated to engaging new students and families as they attend orientation and begin classes at IUPUI.
Collateral included: 8.5’’x11’’ flyers, 11’’x17’’ posters, promotional business cards (sized at 3.5’’x2’’), 3’’ stickers, digital signage (sized at 1920x1080px, 1080x1920px, 719x1098px, and 1370x670px ) for the various sized monitors around the IUPUI campus, as well as posts for both their twitter and instagram.
Audience
Students across campus at IUPUI.
